Blink: The Power of Thinking Without Thinking
Author: Malcolm Gladwell
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Good to Great
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Don't Make Me Think!: A Common Sense Approach to Web Usability
Author: Steve Krug
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Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant
Author: W. Chan Kim
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Art of the Start, The
Author: Guy Kawasaki
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Competitive Strategy: Techniques for Analyzing Industries and Competitors
Author: Michael E. Porter
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The McKinsey Mind - Understanding and Implementing the Problem-Solving Tools and Management Techniques of the World's Top Strategic Consulting Firm
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The New Business Road Test: What Entrepreneurs and Executives Should Do Before Writing a Business Plan (Financial Times Series)
Author: John Mullins
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The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail
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The Innovator's Solution: Creating and Sustaining Successful Growth
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Dealing with Darwin: How Great Companies Innovate at Every Phase of Their Evolution
Author: Geoffrey Moore
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The Business of Software: What Every Manager, Programmer and Entrepreneur Must Know to Succeed in Good Times and Bad
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Crossing the Chasm: Marketing and Selling Technology Products to Mainstream Customers
Author: Geoffrey A. Moore
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Seeing What's Next: Using Theories of Innovation to Predict Industry Change
Author: Clayton M. Christensen
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Software That Sells
Author: Edward Hasted
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Selling the Dream: Sales as Evangelism
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The Innovator`s Dilemma: The Revolutionary Book That Will Change the Way You Do Business (Harperbusiness Essentials)
Author: Clayton M. Christensen
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Inside the Tornado: Strategies for Developing, Leveraging, and Surviving Hypergrowth Markets
Author: Geoffrey A. Moore
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Product Strategy for High Technology Companies
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Crossing the Chasm: Marketing and Selling Disruptive Products to Mainstream Customers (Harper Business Essentials)
Author: Geoffrey A. Moore
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Marketing High Technology
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Inside the Tornado: Marketing Strategies from Silicon Valley`s Cutting Edge
Author: Geoffrey A. Moore
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Dealing with Darwin: How Great Companies Innovate at Every Phase of Their Evolution
Author: Geoffrey A. Moore
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Living on the Fault Line: Managing for Shareholder Value in the Age of the Internet
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Making It Big in Software: A Guide to Success for Software Vendors with Growth Ambitions
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Product Marketing for Technology Companies
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Secrets of Software Success: Management Insights from 100 Software Firms around the World
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